Résumé

As an accomplished Website and Ecommerce management expert with over 20 years’ experience working across Web/Online, Ecommerce, Marketing and Technical authoring departments. I bring a wealth of commercial, strategic, and operational expertise to drive success at an organisation and departmental level. I work best in collaborative environments that allow me to foster strong relationships with internal and external stakeholders.

Knowledge & Skills

Project management	People management	Help & Manual	Stripe
LookerStudio	Notebook LM	Zapier	Content Square
JIRA	NPI	CMS systems	PayPal
SEO	Data analytics	GitHub	MIRO
Technical Content delivery	HTML & CSS	Amazon	Google Suite
Adobe Suite	Document management	eBay	MS Office

Career History

Pico Technology July 2010 – Present

Sept 2025 to Current – Senior Marketing Operations Manager

While keeping the responsibilities of the below Web management role, the new position offers me the ability to support the the wider Marketing team at Pico in regards to data collection and management, automation and processes.

Sept 2020 to Current – Online Business Development Manager (Head of Online)

Following the work across the sales platforms, I took on the role of Online Business Development Manager and built a new Web Team to better serve Pico. Managing two web developers, an SEO Executive, and two e-commerce administrators, the Web Development Team at Pico is responsible for:

All Pico websites, including:
- Two eCommerce and informational websites
- Localised landing pages
- OEM portals/micro-sites
- Press site
- Careers site
3^rd party platforms:
- Amazon (Seller Central & Vendor Central)
- eBay
Optimising all content across all platforms for SEO and accuracy
NPI (working with Marketing, Technical Publications and Development)
Increasing sales across all platforms

My role in the team includes but is not limited to:

Leading, motivating and developing the Web and Ecommerce teams, and ensuring they are delivering a comprehensive, professional and efficient service
Managing team projects, including [put an example of a cornerstone project here and include data and stats for how it made a difference]
Providing detailed reports, driving strategic data insights to support with Board and Leadership meetings, and the development of KPIs.
Support is given to the Marketing and Technical Publications teams, using my experience and skills to assist in providing key services and information to both internal, and external customers.

Jan 2019 to Sept 2020 – Online Sales Manager

In January of 2019 I utilised my IT skills, Marketing experience and product knowledge to step sideways into a new role for the company: Online Sales Manager. In this role I was responsible for the management and promotion of sales via online avenues. I:

Increased our inventory by 200% after analysing our sales data and performance
Updated listings with relevant headings, SEO strong content
Raised seller status to reduce costs (eBay)
Raised annual eBay sales by 400%
Increased Amazon sales just over 200% moving to Vendor Central and improving listing content and inventory.
Introduced a new payment platform (Stripe) across our ecommerce sites
- Saved the company 1.5% per transaction and $20 monthly fee
- Worked with Finance to introduce three currency accounts for online sales, reducing future foreign exchange and transactional fees by 90%.

Jan 2017 to Dec 2018 – Principal Automotive Author

In January of 2017 I was promoted to Principal Automotive Author. As part of this promotion, I took on the responsibility of planning, organising and prioritising all Automotive documentation. I also:

Recruited two Automotive Authors/illustrators to join my team.
Planned additional automotive work in addition to those listed below which included training packs, software help, Guided Tests and OEM projects.
Planned and created video help files for completing our Automotive tests.
Provided maternity cover for our eBay and Amazon stores.

July 2012 to Dec 2016 –Technical Author

After having proved my capabilities since joining the company I was promoted to Technical Author in 2012, reporting into the Principal Technical Author. I continued my role and took on more responsibility, particularly that of our Automotive documentation. During this time I:

Represented Pico at exhibitions in Germany and UK.
Visited automotive manufacturers to obtain vehicle waveform signals.
Put forward a process whereby I custom built test procedures for Automotive OEM customers using HTML. Saving many hours of development resource time per customer.
Advised in the recruiting of additional team members as our department’s workload increased.

July 2010 to July 2012 – Assistant Technical Author

I joined Pico’s Technical Publications team to assist in the growing workload that had built for the only Technical Author at the time. My illustration skills and authoring experience improved the look and feel of Pico documentation, whilst retaining the valuable information therein.

Updated software library to Adobe
Raised the quality of our documentation

Creating/maintaining User’s Guides, Programmer’s Guides, Datasheets, Training documents, and NPI (New Product Introduction) documentation.
Authored newsletters sent to 25,000 registered customers
Authored internal newsletter to staff
Updated processes for information transfer
Gained insight into Automotive Diagnostics
Overhauled the translation process

Huntleigh/ArjoHealthcare Limited – September 2002: June 2010

Documentation Engineer

I started Huntleigh in a full-time role as a Documentation Assistant in 2002, however day-release technical training was soon offered. After completing an ONC in Electrical Engineering in 2004 I was promoted to Documentation Technician.

In September 2004 I started a HNC in Mechanical engineering, as I believed this combined with my Electrical ONC would give me a good overall understanding of engineering. After completing the Engineering training, I felt improving (and certifying) my authoring ability was required.

I completed the ESTON ED2LD training July of 2009. This training resulted in a further promotion to ‘Documentation Engineer’ in January 2010.

As part of my role within the department I created and maintained technical documents which included: Service Manuals, Service Bulletins, User Manuals, and User Leaflets. Unlike most authoring roles, my role included the authoring and the illustrating/graphical content for the documents. These documents covered both the electrical and mechanical workings of the products.

I expanded my role at ArjoHuntleigh to include: design of silk-screens, creating logos for new products, creating User/Service information CD’s, and design for their packaging. Label design was a large portion of my role, ranging from working in CorelDraw, to working in the barcode specific labelling software “Prisym”. I was the only employee within ArjoHuntleigh who understood the label software, and how to design /implement it. This resulted in me taking on further responsibility by becoming responsible for every in house printed packaging label, from design through to support to the shop floor, which included manufacturing plants in China, Poland and the UK.

I also developed and maintained a timesheet that is used by all of R&D at ArjoHuntleigh. This timesheet splits individual project hours, time off for sickness and holiday, and training and returns percentages of time spent, and a year-to-date percentage. This spreadsheet included various formulae for summarising the information entered, which was then further compiled by myself, before being passed to the Technical Director for further detail.

Education

January 2007 – July 2009:	ESTON Training home learning – Premier Technical Authorship Diploma
September 2004 – August 2006:	HNC Mechanical Engineering
September 2002 – August 2004:	ONC Electrical/Electronic Engineering
September 2000 – August 2002:	Vauxhall motors 2 year National Traineeship
Ashcroft High School:	1995 – 2000 GCSE’s 11 A-C, 2 D, 1 E

Other:

Various internal courses completed inc: Senior Leadership Pathway, Leadership motivation and delegation, Time management, GDPR, PECR